In 2020, West Neighbourhood House in Toronto received a grant to build a data platform that financial coaches can use to longitudinally track participants’ savings, debt, net worth, credit scores, and progress towards financial goals over time. Their hope was to make the case to funders that an investment in an FTE working one-on-one in relationship with 100 people on financial in year in a year would have a greater, and more measurable impact, than traditional funding for FTEs to have a broader reach to 1,000+ people annually in transactional “financial literacy” interventions, but few ways to measure effectiveness of the intervention.

Since then the scope has grown to incorporate so much more.